Pra você, o que não dispensa...

Com o conceito: Sua promo real oficial, O Boticário ofereceu as suas clientes uma Black Friday de...

Fizemos um projeto de CRM durante 3 meses para a Copa da Claro na DM9. Argentina foi campeã, mas nossa equipe bateu um bolão. Diretor de Arte: Giulliano Alves Diretor de Criação: Rubens...

Cliente: Rousselot Colágeno Peptan Sandy. DC: Thyago...

Criamos uma campanha para a Rousselot, líder mundial em soluções à base de colágeno Peptan, para ser divulgada no mês do Halloween. Duas bruxas, cansadas de passarem a vida inteira, correndo atrás da beleza das princesas, decidem usar colágeno para manter a pele sempre jovem e bonita. DC: Thyago...

Uma campanha de moda com o objetivo de criar uma identidade proprietária para uma marca, contando uma história parecida com a de milhares de consumidoras Caedu. DC: Tricia Watanabe / DA: Mariana...

Diferenciar mais de 16 milhões de cores é apenas uma das qualidades das mulheres. Só elas são capazes de sincronizar multitarefas, prever situações e criar o clima certo para cada momento. No Dia Internacional da Mulher, Philips Hue quer homenagear cada uma delas que irradiam sua luz de forma inteligente. DC: Tricia Watanabe / DA: Fabio...

Você prefere Carnaval ou Valentine’s Day? Fique com os...

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http://matheuspitillo.com/ellenpitillo/wp-content/uploads/2019/08/Dv3-_-ACAERT-NÃO-PAGUE-O-PATO.mp4 O avanço das mídias sociais possibilitou a proliferação das fake news. Segundo pesquisa publica pela Veja, 83% dos entrevistados temem compartilhar notícias falsas em suas redes e whatsapp. A falta de transparência dos grandes players do mundo digital estão fazendo as grandes empresas como Unilever, P&G fazerem um movimento de volta, o chamado back to basics. Elas entendem que não basta audiência, é...

O Shopping Iguatemi Florianópolis foi palco do Trend Talk, evento the moda criado para discutir as macrotendências e os comportamentos que moldam o momento atual e os novos caminhos da indústria.   Os convidados foram Lilian Pacce, Jornalista e Apresentadora do GNT Fashion. Lucca Koch, Colunista de Moda e a Professora Ilma Godoy. Eleita como pauta principal da noite, a moda sem gênero abriu...

Women 2 in 1 are always ready for everything, like the shaving product that is 2 in 1, because of its gel bars that do not require the use of soap. This integrated campaign for Gillette Venus Breeze has as ambassadors Ivete Sangalo and Claudia Leitte, leading the #prontapra concept.   Ad created with art director Eder Fonseca. Mulheres 2 em 1 estão sempre prontas...

At O2 we developed videos to release Moderm’s compact make up. The best part was carrying the language from videoblog to TV. Desenvolvemos filmes na O2 para divulgar o pó compacto da Moderm. O mais bacana foi transportar a linguagem de videoblog para a...

https://www.youtube.com/watch?v=O08b4Omg6JI Storyboard: Filme_Breeze_StoryBoard_Viajar...

https://www.youtube.com/watch?v=KmxEWjuleAE...

https://www.youtube.com/watch?v=eiIdhWpOc0o We surprised women 2 in 1 with a campaign at the gym. For one day, the women that went to spinning classes had as a teacher an important Brazilian personality, TV presenter, Sabrina Sato. So, besides keeping their body in shape, the attendees will leave the gym with beautiful shoes and a Gillette Venus Breeze...

To bring famous characters from history to our daily basis, we invited people to visit the History Channel website, and to choose their favorite character. Via a hologram, they could make them move, smile or even interact with people in a queue while waiting for the movies. Para trazer os personagens da história para o nosso dia a dia, convidamos as pessoas a entrarem...

Winner of the D&DA Awards, in 2009, student category. For PJ Smoothies, we compared the so desirable fast foods, with a fruit smoothie that has everything you need, at the right time. Ganhador do prêmio D&DA Awards, no ano de 2009, categoria estudante. Para o PJ Smoothies, comparamos os fast foods tão desejados e irresistíveis, com uma vitamina de frutas que tem tudo que...

Gafisa, real estate and construction, offers a special service to the “kangaroo generation”. Children with more than 30 years old that doesn’t want to lose the comfort of their mother’s home. House cleaning, organization and not to mention an alarm to wake them up in the...

The difference between what is left and what is thrown away. Every day, millions of restaurants throws kilos and kilos of food away, because they can’t donate the remaining food. Every year 26.3 millions – approximately 4 kg per person, that could feed 13 millions of Brazilians – goes to the trash. To provoke reflection and attitude, during Restaurant Week, Chefs are offering their...

Project created with art directors Leonardo Russo and Vanessa Felix. Old Spice is a deodorant brand for real men. We made a series of ads and social interventions on the first day of November, as soon as the Pink November went by. The ad had Brazilian sex symbols dressed in pink, saying sorry for the delay. Because men that is real men can even forget...

Ad for Crayola created with art director Leonardo Russo. Anúncio para Crayola criado com minha dupla, o diretor de arte Leonardo...

Ad for Koleston created with art director Leonardo Russo.   With Koleston, women can paint their hair at home. It has never been so easy to change and to choose to be a different woman every day.   We will launch a color line playing with the feelings that women with attitude arouse one another, such as jealousy, envy, but in an ironic and...

We created a website: Freedom of Speech, to give voice to people who do not want to show their face to tell their experiences and encourage other victims of violence to do the same. Just choose a similar body type and leave the message which can be heard by clicking on the face or in the form of a beautiful coral. Criamos um site: Freedom...

Campaign created with art director Jean Almeida. Very soon, the only way to see animals will be as a piece of art in the museum. We did a partnership with important painters that showed extincted animals in paintings. We recorded in real time the reactions of kids while watching animals they never saw before and that they will never be able to see as...

To promote Nike +, we created the CromoBox. A box that was left in the center of Amsterdam and by every time a person walked close to it – depending on their speed – the color get changed. Blue indicating slower pace that varied in 6 colors, finally reaching red, that indicates faster steps. This was just a teaser. After one month, Nike would create...

Campaign created with art director Leonardo Russo. Campanha criada com o diretor de arte Leonardo...

Ad created with art director Gustavo Zordan. Anúncio criado com o diretor de arte Gustavo...

Newspaper ads would tell you to don’t purchase the apartment of your dreams, just because you would also get a bottle of whisky, the ticket for your favorite concert or a new fridge. Would you want to...

Promotions can hide many things. Good opportunity is only with...

Campaign created with art director Murilo Domingues. Campanha criada com o diretor de arte Murilo...

Campaign created with art director César Litholdo. Direção de arte: César...

Campaign created with art director Pedro Rocha. Campanha criada com o diretor de arte Pedro...

We invited celebrities to cut their hair for a good cause.   Campaign created with art director Vanessa Felix. Convidamos as celebridades a cortar os cabelos por uma boa causa. Campanha criada com a diretora de arte Vanessa...

Samsonite released a luggage with a very durable material: the Polycarbonate. To prove how the material was safe, we compared it to some historic events in which it was used.   Art Director: Rodrigo Daher. Foi lançada uma mala da Samsonite com um material muito resistente: o policarbonato. Para provar o quanto o material era seguro comparamos a alguns eventos históricos onde ele foi...

http://gshow.globo.com/meu-proximo-look/ What is the next special occasion of your life? You want to make it even more memorable? Access www.meuproximolook.com.br and participate in the contest #MeuProximoLook #DownyLover Qual a próxima ocasião especial da sua vida? Quer deixá-la ainda mais inesquecível? Entre no site www.meuproximolook.com.br e participe do concurso#MeuProximoLook #DownyLover    ...

https://www.youtube.com/watch?v=MwdmoBc1io4 https://www.youtube.com/watch?v=j7WrF98KAg8 https://www.youtube.com/watch?v=kkym8BbdX0E https://www.youtube.com/watch?v=kTqrJt1SOZk Ampola Pantene 3 miraculous minutes was a great work from the whole team. With script by Tricia Watanabe, art direction by Leandro Herman and Mari and Magrão as creative directors, we have developed an integrated campaign on social networks, OOH, magazines and TV. Ampola Pantene 3 minutos milagrosos foi um trabalho de toda a equipe. Com roteiro da Tricia Watanabe, direção...